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"Your work is done when it looks so simple that the consumer thinks they could have done it, which means they won’t appreciate how hard you worked."

Your work is done when it looks so simple that the consumer thinks they could have done it, which means they won’t appreciate how hard you worked.

— David Perell

A visual interpretation of David Perell's insight on david perell, improve, improvement. Visualize Value distills complex ideas into simple, powerful images.

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“It is really hard to make something easy.”Two steps forward, one step back.“Become the best in the world at what you do. Keep redefining what you do until this is true.”

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