5 Principles for the Leveraged Creator

5 Principles for the Leveraged Creator

1/ Build once, sell twice.

Move from selling your time to storing your effort in digital assets that you can sell twice.

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2/ Focus = Freedom

The more frequently you interrupt the compound curve, the longer time-freedom will elude you.

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3/ Iterate

Get going, then get good.

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4/ Productize

Move from selling time to building and tweaking systems that generate results repeatedly.

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5/ Keep going

What feels futile early is foundational later.

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Art history has witnessed a series of exponential leaps, not just in the production of art but, more significantly, in the reach that each new medium or technological innovation has enabled.
Leverage is as much about where you are standing as how much force you are applying.

If you are building something, it is far more useful to focus on the work you are doing to produce the result than the result itself.