Writing is a Technology

Writing is a Technology

It's no secret that writing is how we store our lessons and experiences as people.

We have access to thousands of years of lived experience via the explosion of documented knowledge, thanks to the printing press, and now the internet.

But most of us don't consider ourselves writers or authors, even though we communicate every day.

Why not?

My hypothesis: it's hard to be objective about your experience.

Is it interesting?
Is it valuable?
Who decides?

The paradox here, no one can decide it's valuable until you do. (because it will remain unwritten)

I don't just believe this in theory, I now live off of the income I earn from documenting lessons and experiences of my 10 year career in design. 

I urge you to start documenting what you know, because there is no downside.

Worst case scenario, you become a better writer — best case, you produce something that creates an impact well beyond you.
 

 

Art history has witnessed a series of exponential leaps, not just in the production of art but, more significantly, in the reach that each new medium or technological innovation has enabled.
Leverage is as much about where you are standing as how much force you are applying.

If you are building something, it is far more useful to focus on the work you are doing to produce the result than the result itself.